Our Platform

Making an impact

The Roofstock platform facilitates investments into the $5 trillion single-family rental (SFR) sector, unlocking the highly fragmented asset class for data-driven investors. We work with key market participants – from some of the world’s largest institutions to entrepreneurial “mom & pop” investors.

Austin neighborhood with solar panels


US single-family homes are 40+ years old


US energy is consumed by single-family homes


US greenhouse gases result from single-family homes


Meeting the Challenge

Person looking at Rental Genome on a laptop

Single-family residential housing stock in the United States is old and aging faster than it is being refreshed. 62% of single-family rental homes in the U.S. were built before 1980 and single-family homes consume 18% of the energy generated in the country. This contributes roughly 10-15% of all U.S. greenhouse gas emissions.

Further, single-family rentals may be at risk of obsolescence. According to the Joint Center for Housing Studies, as of 2022, nearly $30 billion is needed to address physical deficiencies in the existing renter-occupied housing stock. These issues are exacerbated by the exposure of a significant portion of U.S. housing supply to climate related events. The JCHS noted that 45% of single-family rentals were in high-risk areas for environmental hazards.

The Roofstock platform seeks to facilitate a broad shift towards electrification and climate resilience. These efforts serve to extend the useful life of these assets as we work with a range of investors on our mission to acquire, renovate, and decarbonize single-family homes.

Construction of houses

We also recognize that there is a chronic undersupply of single-family homes across the country, mostly driven by a shortfall in housing starts per capita. By offering investors access to both scattered site single-family rentals and build-to-rent communities, Roofstock is working to increase the availability of entry-level housing options. Our efforts aim to deliver high-quality single-family living to a broader array of social and economic participants.

Research has demonstrated that families moving into better neighborhoods, irrespective of whether they buy or rent, enjoy meaningful benefits from this form of upward social mobility. Renting a single-family home is often an important step on the road to socio-economic advancement and eventual home ownership.

Aerial view of solar panels

The Roofstock platform offers investors access to a uniquely attractive asset class in a way that can also improve housing quality and reliability. This in turn can drive new opportunities for tangible environmental and social progress.

We are committed to working towards decarbonizing the housing sector at scale in an economically viable way while we endeavor to set an example for others in the industry to follow.


Ready to learn more?

Get connected
Solar panels at sunrise

Sources: The US Census Bureau 2021 American Community Survey; Joint Center for Housing Studies of Harvard University; America’s Rental Housing 2024; Federal Reserve Bank of Philadelphia; U.S. Census Bureau, Moody’s Analytics (2024); 1. The Opportunity Atlas: Mapping the Childhood Roots of Social Mobility, Chetty et al. January 2020